This is a great counter-argument to my post yesterday. I think my central premise still holds, that there are easier ways to sell books than through blogging, but the post offers a number of good points why you shouldn’t write-off blogging as a sales tool entirely.
I ran across a post today on how blogs aren’t as great for building an author platform as they are made out to be. It’s here: https://authordylanhearn.wordpress.com/2015/08/05/there-are-easier-ways-to-sell-books-than-through-blogging/
I’m here to offer the counterpoint. Now, this writer is completely correct in saying you should blog because you want to and not just because you are told you are supposed to. If you don’t want to do it and you’re forcing it, odds are the readers can tell.
But I think he’s underestimating the power of blogging the right way (or at least the way I got from my friend Peter Grant)
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